What are backlinks ?
Backlinks are particularly useful for SEO because they represent a “vote of confidence” from one site to another.
Essentially, backlinks to your website are a signal for search engines that others guarantee your content. If many sites link to the same web page or website, search engines can deduce that the content is worth linking to, so it is also worthwhile to surf on a SERP. So earning these backlinks can have a positive effect on the site’s positioning or the visibility of the search.
Backlinks are important for search engines and users. From the perspective of the user, backlinks allow users to find other sources of information on the same topics or related topics.
For example, if the consumer visits a “best smartphones” page, they can find links to other operators, cell phone providers, or user-generated review pages. The links create a solid customer experience, as they transfer the user directly to desirable additional information, where appropriate.
For search engines, backlinks help to determine the importance and value of the page (i.e. the authority). Historically, the amount of backlinks was an indicator of the popularity of a page. Today, because of the way in which backlinks are evaluated based on different industry-related ranking factors, it is less centered on the quantity and more on the quality of the sites from which the links come.
Otherwise, too many backlinks from many unreliable domains can interfere with the authoritative signals of your domain.
How do backlinks help SEO?
Make sure your backlinks seem to be natural. Do not ask webmasters to return your pages to specific anchor text, as this could create a pattern that might get noticed by search engines and lead you to a link penalty, like the Penguin. Similarly, do not do anything shady or unnatural to create backlinks, such as asking a site to put a link in the footer of each page of its site.
NEVER propose to pay someone for links! If you are trying to create backlinks by pushing sponsored content, it must explicitly indicate “Sponsored” on it. It is a regulation of the FCC. Most publishers will mark these links as “nofollow,” but they still have link value and can drive traffic to your site.
At one time, directories like DMOZ were a good place to add lists and get backlinks. However, these major web directories are no longer really relevant. However, if you find online directories or niche communities relevant to your industry, it can be interesting to create a relationship with webmasters to get a return link from this type of site.
.GOV domains are very useful because they can not be started by anyone. So, they inherently have more domain value.
Five tricks for relevant SEO backlinks
These easy and effective recommendations will help you increase your website traffic daily.
1. Keep your links relevant
Relevance depends on the following points:
- The general content topic of the connection domain; ·
- The core of the link page; ·
- The relevance of the backlinks that hit the domain.
You can check relevance using Majestic SEO Trust Flow. It is really important to find backlinks that suit your website.
2. Make friends with authority websites
With authority websites, your site will be stronger. Analyze the links with Ahrefs, Semrush, Majestic, Serpstat and Linkstrategy.
3.Concentrate on websites with real traffic
Your first level can be solidified with backlinks from real websites. They are hard to get but really rewarding. Check website traffic information with SEMRush.
4. Be careful while spreading your anchor text
If your anchor text is aggressive and you distribute it in the wrong way, your site will be private and you risk a penalty. Most of your backlinks must be bare and marked. You must be very selective about the anchors you use for your website. You can analyze your anchor list using the free backlink checker. It is helpful to understand what needs to be improved in your link building strategy.
5. Get backlinks from high standard websites
Skip potentially spammy websites that have content on Viagra or gambling. This website contains many junk e-mail links, so it’s only a matter of time to get a penalty from Google.
- Public networks;
- Dofollow blog comments;
- Sidebar backlinks;
- Automated backlinks;
- Everything relevant.