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SEO Career Opportunities and Future of SEO
Today, SEO is once again a vast field and it offers many opportunities for a career. Career opportunities exist almost everywhere in the world.
The career in the field of search engine optimization is very interesting and at the same time it is also very lucrative. As a result, it attracts not only people fresh out of their colleges, but also people from unrelated and related fields such as web designers, software developers, content writers, SEO copywriters, marketing specialists, and more. social media, hardware engineers, etc.
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Career Scope of SEO
Career opportunities in SEO and the future of SEO An experienced SEO expert is always in demand. He can work alone or work for a digital marketing agency or one of the good search engine optimization companies. If he had carried out large budget, multi-industry and multi-product / service missions, his skills would be very useful. His talent and, of course, the price of his skills will increase if he also has knowledge and experience in related fields. These can be social media marketing, social media optimization, keyword research, keyword optimization, content marketing, web design, graphic design, link building, PPC campaign, etc.
It is hard to imagine that the word does not go digital. Unlike information to advertising, from accounting to financial transactions, shopping to studies, everything is becoming more and more digital. Therefore, the future of SEO is also secure. Potential employers who would require the services of SEO experts would be small, medium and large organizations with an internal digital marketing service. They will still need search engine optimization services in case they outsource them to freelancers. Similarly, digital marketing agencies, search engine optimization companies and content marketing agencies would regularly need SEO talent.
Job Categories / Designations related to SEO Career Path
Here are job profiles and designations in SEO field:
- SEO Trainee
- Jr. SEO Executive
- Sr. SEO Executive
- SEO Analyst
- Link Building Expert
- SEO Project Manager
- SEO and SEM Specialist
- Adwords Specialist / PPC Expert
- Analytics Expert
- Digital Marketing Manager
- SEO Consultant
- Also there is SEO Career Scope as a Freelancer / Entrepreneur.
Reasons to Choose SEO as Your Career
- High demand for SEO services
With an increase in demand for SEO services, job opportunities in the sector are also increasing. Now, when the number of sites has increased and good business is growing, an SEO expert has become the business need. As a result, you can expect more job opportunities in the digital marketing industry.
- Many people have succeeded in their career in SEO
There is plenty of living proof that SEO is a viable business. The list is too long to cite here, but some names include Rob from Blackwood Productions, Jill Wahlen from High Rankings, Rand Fishkin from SEO Moz and many others.
- Search Engine Optimizers Earn Well
SEO is a profession that can be practiced while working for a company or as a solo practitioner. There are many job sites like Dice and Craigslist that publish job listings for SEO. It should be noted that the remuneration of SEO employees is equal to or even greater than that of developers, designers and marketers. Salaries above $ 80,000 a year are no exception for SEO jobs.
- Only web design may not be enough
Many companies offer turnkey solutions including Web Design, Web Development AND SEO Optimization. In fact, many customers expect that when they hire someone to create their site, it is optimized for SEO. So, if you are good as a SEO designer and expert, you become a truly valuable professional.
On the other hand, many other companies deal with SEO only because they feel they can focus their efforts on their main strategy – SEO – so you can also consider this possibility.
- A logical step forward if you come from marketing or advertising
The Web has changed the way companies do business. As a result, marketers and advertisers must at least have SEO knowledge to succeed. SEO is also an excellent career for linguists.
- Much learning
For those who come from the design, development or web administration, SEO may not have the technical aspect and you may downgrade if you go to SEO. Do not worry too much – you can learn a LOT of SEO, so if you are a talented technician, you do not demote, but you upgrade your skill sets.
- SEO is already recognized as a career
Finally, if you need more proof that SEO is a great career, check out the SEO courses and reviews offered to SEO practitioners. They may not be certified by CISCO, but they help to institutionalize the SEO profession.
